α’ααααααααΎααααααα ααΆαααααααΆαα’αα ααααΈαααΎ Jingdong ααΎααααΈα ααααΌααααααααα
π‘ αααααΆααααΎαα ααααα’αααβαααααΎα (Intro) α’ααααααααΎααα ααααα»ααΆ β ααΎα’αααα αααααααΈαα ααα½αα’αααααααααΆ α αΎαα ααα ααααΌααααα α»αααααααααααααα (limited-time codes) ααααααααΆαα ααααΈαααΆαα’αα ααααΈααααααΎ Jingdong (JD) ααΎαα’αΆα ααααΎααΆα ααααα·αααΎααΆααα·ααΈααΆαααααααααΆα αα·αααΆαααΆαααΆααααΆαα αααα½αααααααααααα ααΎααααΎααΌα ααααα ααΎααααΈααΆαααααααΆαα’αα ααααΈαααααααααΎ JD? ααΎαα½αααα αΆααα’αΆαααααααα ααΎααΌααααα α»αααααααααααααα? ααΎααΆαα§αααααααΆααααααΌα ααΆ ααΆααΆ α¬ααααααααααΉααααααΌααααα¬αα? α’ααααααααααΆαααααΆαα’αα»ααααβα αααΆααα αααααΆααα’ααααααααΎααααα»αααααα»ααΆ β ααΆαααα ααΆα, αααα·α αα·αααααΈαααααΈααΆαααααααααααΆααα·αα ααΎααααΈα²ααα’αααα αααα ααΆαααα αα·αααααΈα‘αα’αααΈαααΆαα’αα ααααΈαααΎ Jingdongα αααα»αα’αααααααααααα»αααΉαααααΎα ααα»α ααΆααααΈαα ααααΈααΆαααααααααααΆαααααααααααΆαααΌααααααααα (α§. Hang Lung Mall campaign) αα½αααΆααααααααΆαααααΎαααΈααΆααααααΈα JD αα αα»αααααααααααα·αααΌαααΆ (MENAFN) ααααααααΆααααΈαααααααΆαααΌααα αααα·αααΉααααααΌα β αα½αααΆαααααααΉααααααααααα½αα’αααααααααααααΆαβαααααΎαα π ααΆααΆααα·αααααα Snapshot (Channel Comparison) π§© Metric Option A Option B Option C π₯ Monthly Active 1.200.000 800.000 1.000.000 π Conversion 12% 8% 9% β±οΈ Avg Response Time 48 αααα 72 αααα 24 αααα π° Cost per Campaign 1.200.000α 600.000α 2.000.000α π― Best for Brand outreach via merchant messages Platform partnership & promotions Local agencies & resellers ααΆααΆαααΆαααΎαααα αΆαααΆαααααααααα ααα½αα’αααααΆααααααααααα»αααΆαααα½αααΆααα»αα’αααααααΎ αα·αααααα·αααααΆαα Option A ααΆαα’ααααΆααααααααα’αααααΆαα ααα»ααααααααααααα; Option B ααΆαααααΎααααααααααααΆααααΆα scale ααααααααααααα (α’αΆα ααΆαααααααααΉαααΆααααααΈαααΈααααΆα JD, ααΌα ααα MENAFN ααΆαααΆαααΆαααααΈααΆαααΎαααααααααααΎ JAFZA); Option C ααααΎααΆαααΏααααα»αααΆαααααΎααααα ααΎαααΆαααΌα α αα·α reseller networksα ...